How do you get your product into the hands of a big customer? Exhibitions can help, but they are costly. Our tips will help you squeeze top value from exhibition opportunities.
It costs between 5 and 25 times more to attract a new customer than it does to hold on to one you already have. Whatever stage of business you are, it pays to have a plan to build customer loyalty.
Creating the perfect product can be an expensive business. So you need to put as much effort into the perfect product launch too. Here’s a step by step guide for doing just that.
In the rush to digital marketing we often forget just how powerful offline marketing can be. Here are 3 essential approaches to raise your game.
A round-up of national, regional and local awards for women in business.
Content marketing is one of the best ways to boost your website’s ranking on search engine. Our top tips will help you to sharpen up your approach.
Business networking can be a great way to grow your business, if you manage to avoid its ugly side. Here’s how to get it right.
Blogging is a great way to promote your business, develop skills and inspire and support others.
Ignore talk of its demise. Email marketing continues to grow. Here’s how to make the most of it in 2016.
99% of text messages are opened, compared to 28-33% of emails. Is it time to get to grips with SMS?
Regular blogging will increase your influence and your communication skills. Whatever type of business you are in, that has to help.
If you get it right email marketing has one of the highest success rates of any marketing channel. So pay attention to these top trends for 2016 and the basics in this great infographic.
When you get it right, social media marketing has the potential to transform your event promotions and add a whole new dimension to your events.
Blogging is one of the best things you can do to develop your business and yourself. Here are 10 ways that you will benefit.